基于商业计划书的投资决策方法研究

Research on Investment Decision-making Method Based on Business Plan

技术市场是重要的生产要素市场,是我国现代市场体系和国家创新体系的重要组成,是各类技术交易场所、服务机构和技术商品生产、交换、流通关系的总和。现代社会各国竞争加剧,已演变为科技创新的竞争,很多公司都需要融资来加快科技创新,目前技术市场中投资融资已非常普遍,就要求投资机构要能够快速高效地筛选甄别项目。投资机构接触公司、项目的第一步往往是通过商业计划书,商业计划书往往决定是否有机会拿到投资。投资人审核商业计划书时有完善的投资决策筛选流程,并将其归纳总结为撰写商业计划书时的注意事项。实践证明基于商业计划书的投资决策筛选方法具有较高的应用价值。

The competition among countries in modern society has intensified, and it has evolved into the competition of scientific and technological innovation. Many companies need financing to accelerate technological innovation. At present, investment financing is very common, requiring investment institutions to be able to screen and screen projects quickly and efficiently. The first step for investment institutions to contact companies and projects is often through a business plan, which often determines whether there is an opportunity to get investment. Investors have a complete investment decision screening process when reviewing business plan, and summarize it as dos and don’ts when writing a business plan. Practice has proved that the investment decision screening method based on business plan has high application value.