开发非遗动画电影助推非遗保护与传承的意义及思路

On the Significance and Ideas of Promoting the Protection and Inheritance of Intangible Cultural Heritage by Developing Animated Movies on Intangible Cultural Heritage

随着国家对于非物质文化遗产的重视程度日益提高,非遗保护、传承与创新的方法手段、内容形式也在不断丰富。作为一种数字化技术手段、一种源于生活又高于生活的艺术形式和美育方式,动画电影理应在传承与传播中华优秀传统文化中有所作为。创作和开发非遗动画电影可借他山之石,在主题选择、素材采集、风格把握、技术融合等过程中巧妙地将传统非遗中的文化元素转化为现代性的时尚符号,以崭新的面貌构筑起中国动画电影的生动形象,为我国非物质文化遗产的保护、传承与创新发展贡献力量。

With the increasing attention paid by the State to intangible cultural heritage,the methods,means,contents and forms of intangible cultural heritage protection,inheritance and innovation are also constantly enriched.As a means of digital technology,and an art form and aesthetic education method that comes from life and is higher than life,animated movies should contribute significantly to inheriting and transmitting the excellent traditional Chinese culture.In the creation and development of animated films on intangible cultural heritage,the cultural elements in the traditional intangible cultural heritage can be ingeniously transformed into modern fashion symbols in the process of theme selection,material collection,style,and technology integration by using the fruits from other fields,so as to build a new image of Chinese animated movies and share its contribution in the protection,inheritance,and innovative development of China’s intangible cultural heritage.