回应世界之问:新时代人类命运共同体对外传播的四个面向

Responding to the Question of the World:Four Aspects of Communicating the Concept of“A Community with a Shared Future for Mankind”in the New Era

2012年至今,“人类命运共同体”理念的对外传播实践已有10年。中国新型主流媒体以阐释人类命运共同体理念内涵为宗旨,投身“讲好中国故事”的媒体话语构建实践,向着塑造“可信、可爱、可敬的中国形象”目标,回应世界之问。本文以深入阐释人类命运共同体理念的对外传播为切入点,结合中国媒体国际传播领域重大热点案例,认为“抗疫共同体”、“发展共同体”、“生态共同体”和“文化共同体”四大面向是向世界阐释人类命运共同体理念的重中之重,有必要继续沿着这一思路开展与人类命运共同体理念对外传播相关的理论探讨和实践发展。

It has been a decade since the beginning of international communication of"A Community with a Shared Future for Mankind"in 2012.The new mainstream media in China,aiming to explain the connotation of the concept,is devoted to"telling China’s stories well"towards the goal of creating a"credible,adorable and respectable Image of China".This article starts from explaining the international communication of"a Community with a Shared Future for Mankind"and studies key cases in Chinese media international communication.It holds that the priorities of explaining the concept are building the communities of epidemic control,development,ecology and culture.It is necessary to carry forward the theoretical study and practical development of the concept in the four priority areas.