“元宇宙”艺术设计关键问题研究

On the Key Problems of"Metaverse"Art Designing

“元宇宙”艺术是继PC(个人计算机)网络1.0版的网络文学、移动网络2.0版的长短视频之后,基于“元宇宙”技术应运而生的第三代数字艺术。较前两代数字艺术而言,“元宇宙”艺术不仅赋予受众强大的互动感知体验,而且使现实主体在现实世界和虚拟世界中自由穿梭往返,特别是虚拟世界强大的参与性特征,以及由此生成的新型参与美学,构成了“元宇宙”艺术的本质属性。“元宇宙”技术至少在三个维度上能够赋能和提升“元宇宙”艺术创作。发展中国特色“元宇宙”艺术,应着力将中华优秀传统文化和社会主义核心价值观作为表现和再现的核心思想内容,力戒形式主义,谨防参与美学对未成年人的潜在精神损害。

"Metaverse"art came into being as the third generation of digital art after network literature version 1.0 based on PC network and long and short video version 2.0 based on mobile network technology.Compared with the previous two generations of digital art,"metaverse"art not only gives the audience a strong interactive perception experience,but also makes the real subject shuttle freely between the real world and the virtual reality world.In particular,the strong participation characteristics of the audience in the virtual reality world and the resulting new participation aesthetics constitute the essential attribute of"metaverse"art."Metaverse"technology can empower and enhance digital art creation in at least three dimensions.To develop the"metaverse"art with Chinese characteristics,we should strive to take the excellent Chinese traditional culture and socialist core values as the core ideological content of expression and reproduction,strictly avoid formalism,and beware of the potential spiritual damage of participating aesthetics to minors.