人工智能技术赋能电视新闻业的变革与思考——以人工智能主播为例

Artificial Intelligence Technology Empowers the Transformation and Thinking of Television Journalism——Take Artificial Intelligence Anchors as an Example

聚焦人工智能主播,从其诞生背景、发展历程、发展优势三个方面阐述人工智能技术赋能的新变革。从语言、思维、情感、受众四个方面剖析人工智能主播目前所面临的问题,并从人工智能技术、人机协同、情感设计三个方面探讨人工智能主播未来的发展策略。未来的电视新闻业虽将迎来新的困境与挑战,但新的发展空间和机遇也在酝酿中。

Focusing on artificial intelligence anchors,it expounds the new transformation of artificial intelligence technology empowerment from three aspects:its birth background,development process and development advantages.This paper analyzes the current problems faced by artificial intelligence anchors from four aspects:language,thinking,emotion and audience,and discusses the future development strategies of artificial intelligence anchors from three aspects:artificial intelligence technology,man-machine collaboration and emotional design.Although the future television journalism will usher in new difficulties and challenges,but the new development space and opportunities are also brewing.