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基于NCD的城市伴手礼包装设计探析 被引量:1

ANALYSIS OF SOUVENIR PACKAGING DESIGN BASED ON NCD
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摘要 目的:探索NCD色彩意象空间方法在城市伴手礼包装设计过程中的运用。方法:首先对色彩意象和城市伴手礼包装进行概念阐述,以NCD色彩意象空间的分析方法,通过ColorMax色彩分析软件对城市景区色彩和伴手礼包装色彩进行采样,得出色彩意象契合度,提出相关设计方法。结果:为城市伴手礼包装的设计提供契合城市环境色彩的分析方法和色彩优化的有效策略。 Objective: To explore the application of NCD color image space method in the design process of urban souvenir packaging. Methods: Firstly, the concepts of color image and urban souvenir packaging are elaborated. Secondly, colors of urban scenic spots and souvenir packaging are sampled by Color Max color analysis software based on NCD color image space analysis method, and the fitting degree of color image is obtained. Thirdly, relevant design methods are proposed. Results: The method of color analysis and effective strategies of color optimization are proposed for the design of urban souvenir packaging.
作者 高瞩 邹文俊
出处 《包装与设计》 2022年第6期112-113,共2页 Package & Design
关键词 色彩意象空间 城市伴手礼 包装设计 设计方法 color image space urban souvenir packing packaging design design method
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