摘要
阅读推广人的自身素养与工作技能直接关系到阅读推广活动的成效,对阅读推广人工作技能的研究是阅读推广工作研究中重要的一环。本文聚焦于图书馆阅读推广人工作技能研究,通过焦点小组访谈及问卷测试提炼出图书馆阅读推广人的6项主要工作技能,包括熟悉文献、用户调研、统筹策划、领读技能、宣传技能和评估技能,以问卷调查的方式统计分析图书馆阅读推广人对这些工作技能自我评价的组间差异及其与工作满意度之间的关系。在实证研究的基础上,提出图书馆应设立专职的阅读推广岗位并开展专门的培训,针对不同地区与不同类型的图书馆阅读推广人培训应各有侧重,熟悉文献等技能的提升是提高阅读推广人工作自我满意度的重要因素,应关注并发展图书馆阅读推广人的领读技能,促进其专业化发展。本研究一方面丰富了图书馆阅读推广人本体的研究,另一方面也为图书馆阅读推广人培训及阅读推广工作的专业化发展提供了一定的研究依据与建议。
The mastery of job skills of reading promoters has a decisive influence on the success of the reading promotion;thus how to develop their job skills is a topic of interest for both researchers and practitioners.A mixed method was adopted to address this issue.Firstly,through focus group interviews,six skills of reading promoters were established:familiarity with literature,user research skill,event management skill,hosting ability,publicity skill,and evaluation skill.Secondly,based on a large sample survey,we explored the reading promoters’ self-assessment of their mastery of these skills.Specifically,the differences in self-assessments between different groups were compared and the relationship between self-assessment and job satisfaction was also investigated.Theoretically,the study adds to the body of knowledge on reading promotion,particularly reading promoters.Furthermore,it has a practical implication as to how to develop the job skills of reading promoters working in libraries.
作者
杨飞
李武
罗笑婷
Yang Fei;Li Wu;Luo Xiaoting(Shanghai Pudong Library;School of Media and Communication,Shanghai Jiao Tong University)
出处
《图书馆杂志》
CSSCI
北大核心
2022年第11期70-77,共8页
Library Journal
基金
韬奋基金会全民阅读促进会、国家新闻出版署出版融合发展(四川新华)重点实验室资助课题“全民阅读背景下阅读推广人角色认知和能力建设研究”(项目编号:KT2020001)的研究成果之一。