母体企业数字化转型对衍生企业创业进入战略的影响

Infl uence of Parent Companies’Digital Transformation on the Entrepreneurial Entry Strategy of Spin-offs

作为新创企业的初始战略选择,创业进入战略对新创企业的后续创业行为与发展有重要影响。母体企业的数字化转型如何影响衍生企业创业进入战略尚缺乏研究。本文聚焦大型企业数字化转型情境,探讨母体企业数字化转型与衍生企业创业进入战略之间的作用机制,并基于IT桔子数据库中5147份衍生企业样本,使用Ordered Probit模型进行实证检验。研究发现:母体企业数字化转型促进衍生企业选择基于模仿的创业进入战略。此外,母体企业中本土企业占比在这一作用机制中具有负向调节效应,母体企业的创业投资生态在这一作用机制中具有正向调节效应。

Entrepreneurial entry strategy,as the initial strategic choice of new ventures,is very important for new ventures’subsequent behaviors and development.There are few studies explore how the digital transformation process of large parent companies infl uence spin-offs to choice entrepreneurial entry strategy.This research focuses on the context of enterprise digital transformation,discussing the mechanism of parent companies’digital transformation and spin-offs’choice of imitation-based entrepreneurial entry strategy.This research uses the sample of 5147 spin-offs in the database of ITJUZI.com and tests the mechanism with ordered probit model.This research fi nds out:First,parent companies’digital transformation promote spin-offs to choice entrepreneurial entry strategy based on imitation.Second,the proportion of local enterprises in patent companies has a negative moderation effect on the mechanism between parent companies’digital transformation and spinoffs’choice of imitation-based entrepreneurial entry strategy.Finally,the scale of parent companies’corporate venture capital ecosystem has a positive moderation effect on the mechanism between parent companies’digital transformation and spin-offs’choice of imitation-based entrepreneurial entry strategy.