江西省文化产业竞争力评价指标体系构建及实证分析

Empirical Analysis and Construction of Evaluation Index System of Cultural Industry Competitiveness in Jiangxi Province

文化是国家的软实力,随着全球化的不断发展,文化产业愈发成为衡量一个国家综合国力的重要指标。通过构建文化产业竞争力评价指标体系,采用主成分分析法对江西省文化产业竞争力进行实证分析。研究表明:2012-2019年江西省文化产业竞争力呈逐年递增趋势,文化产业发展势头强劲,影响力不断提高,文化产业竞争力综合得分从2012年的-1.446上升为2019年的2.369,但在文化实力竞争力、市场收益竞争力、文化产出竞争力、文化资源与设施竞争力、人才与文化创新竞争力等所含部分二级指标上差强人意。

Culture is the soft power of a country. With the continuous development of globalization, cultural industry is increasingly becoming an important indicator to measure a country’s comprehensive national strength. Through the construction of the evaluation index system of cultural industry competitiveness, this paper uses the principal component analysis method to make an empirical analysis on the competitiveness of cultural industry in Jiangxi Province, The research results show that the cultural industry competitiveness of Jiangxi Province is increasing year by year from 2012 to 2019, the development momentum of cultural industry is strong, and its influence is constantly improving, the comprehensive score of cultural industry competitiveness increased from-1.446 in 2012 to 2.369 in 2019. However, the performance of some secondary indicators in the competitiveness of cultural strength, market income, cultural output, cultural resources and facilities, talents and cultural innovation is barely satisfactory.