新创企业商业模式创新实现路径——fsQCA方法的多层次视角

The Realization Path of Business Model Innovation of New Ventures:Multi Level Perspective Based on fsQCA Method

为了更好地推动新创企业商业模式创新的发展,基于组织创造力理论,研究从“团队—企业—环境”的多层次互动视角出发,采用模糊集定性比较分析方法,探讨多层次因素互动对新创企业商业模式创新的协同效应。研究发现,存在“里应外合推动型”“技术联合驱动型”和“外部主导拉动型”3条推动新创企业商业模式创新的路径。当新创企业资金充裕度较低时,可以通过高管团队企业家精神和政府激励来推动商业模式创新的发展;高管团队企业家精神、数字化技术和资金充裕度的协同作用是新创企业商业模式创新发展的重要途径;在数字化技术与政府激励的拉动下,新创企业会利用充裕的资金来推动商业模式创新的发展。

In order to better promote the development of business model innovation of new ventures, based on the multi-level interaction perspective of “team-enterprise-environment”,this paper integrates the theory of coevolution and organizational creativity, and uses the method of fuzzy set qualitative comparative analysis to explore the synergy effect of multi-level factor interaction on business model innovation of new ventures.The results show that there are three ways to promote the business model innovation of new ventures, which are “internal cooperation and external cooperation driven”,“technology joint driven” and “external leading driven”:When the capital adequacy of new ventures is low, the development of business model innovation can be promoted through the entrepreneurship of top management team and government incentives.The synergy of top management team entrepreneurship, Internet technology and capital adequacy is an important way for business model innovation and development of new ventures.Driven by Internet technology and government incentives, new ventures will use abundant funds to promote the development of business model innovation.