新时代群众文化活动价值和组织策略探析

Analysis on Value and Organization Strategy of Mass Cultural Activities in the New Era

在国民经济快速发展的背景下,人们不再担心衣食问题。新时代大众逐渐从追求丰富的物质生活转向满足精神需求。大众文化活动直接反映了人们的精神活动。多元化的大众文化活动不仅能满足人们各种精神文化需求,还能传承传统文化习俗,促进产业的稳定发展。因此,深入研究大众文化活动的价值和管理具有重要意义。基于此,该文对大众文化活动时代价值与管理研究的相关知识进行了简单分析,以期为新时代群众文化活动发展提供参考。

In the background of the rapid development of the national economy,people no longer worry about food and clothing problems.In the new era,people gradually change from the pursuit of rich material life to meet their spiritual needs.Mass cultural activities directly reflect people's spiritual activities.Diversified mass cultural activities can not only meet people's various spiritual and cultural needs,but also inherit the traditional culture and customs,and promote the stable development of the industry.Therefore,it is of great significance to deeply study the value and management of mass cultural activities.Based on this,this paper makes a simple analysis of the relevant knowledge of the era value and management of mass cultural activities,with a view to providing reference for the development of mass cultural activities in the new era.