四川省疾病预防控制中心短视频健康传播载体主题与形式分析

Research on the themes and forms of short video health communication of the Sichuan CDC

为实现健康教育与健康促进的目的,利用大众喜闻乐见的方式进行健康知识传播,本文利用案例分析法与对比分析法,从主题与形式2大方面,对四川省疾病预防控制中心短视频健康传播内容进行分析,总结四川省疾病预防控制中心短视频健康传播内容的优势与劣势,并提出相应的建议。

To achieve the purpose of health education and health promotion,this paper used the method of case analysis and comparative analysis,analyzed the content of short video health communication of the Sichuan CDC from two aspects of themes and forms,summarized the advantages and disadvantages of the short video health communication content of the Sichuan CDC,and made recommendations accordingly.