数据挖掘在公司财务分析中的应用探究

Exploration of Data Mining Application in Enterprise Financial Analysis

在数字经济取得巨大发展的同时,各行各业都朝着信息化方向不断前进,企业的经营、管理理念也与时俱进。企业在经营的过程中会产生大量的数据和信息,而在诸多数据和信息中,财务信息是反映企业经营真实状况的重要信息。本文将结合数据挖掘技术的起源、发展历程及其特点,对数据挖掘在公司财务分析中的应用进行分析探讨,以供参考。

While the digital economy has made great development,all walks of life are moving towards informatization,and the operation and management concepts of enterprises are also advancing with the times.Enterprises will produce a large amount of data and information in the process of operation,and among various data and information,financial information is an important information that reflects the real situation of the enterprise operation.This paper will analyze and discuss the application of data mining in enterprise financial analysis based on the origin,development process and characteristics of data mining technology for reference.