合作社支持与小农户质量控制行为:理论透视与实证检验

Cooperative Support and Quality Control Behavior of Smallholder Farmers: Theoretical Perspective and Test

合作社支持能够提高小农户的认知能力和行为能力,是影响小农户质量控制行为的外源性力量。从强化认知、提高意愿和降低意愿及行为的悖离概率三个方面尝试性解构了合作社支持影响小农户质量控制行为的底层逻辑,并基于甘肃省定西市3县419份微观调研数据进行了实证检验。研究发现:合作社支持对小农户减量施肥行为、减量施药行为、测土配方技术采纳行为和病虫害综合防治技术采纳行为具有显著的正向影响,经过稳健性检验后结论依然成立;合作社支持对小农户质量控制行为不同维度的影响存在群组差异和代际差异。进一步机制检验发现,合作社支持可以通过强化认知、提高意愿及增强能力3种中介渠道影响小农户的质量控制行为。基于此,从强化小农户的“认知-意愿-行为”自治机制、共筑合作社高质量发展机制和建立合作社与小农户的利益联结机制三个方面提出了妥适性的对策建议。

Cooperative support can improve the cognitive and behavioral abilities of smallholder farmers,and is an exogenous force affecting the quality control behavior of smallholder farmers. This paper tries to deconstruct the influence logic of cooperative support on the quality control behavior of small farmers from three aspects: strengthening cognition,improving willingness and reducing the deviation probability of willingness and behavior,and conducts an empirical test based on 419 micro research data in three counties of Dingxi City,Gansu Province. The study found that the cooperative support has significant positive influence on the reduction of fertilization and dosage application, adoption of soil testing technology and integrated pest control technology,and the conclusion still holds after robustness test;there are group differences and intergenerational differences in the influence of cooperative support on different dimensions of quality control behavior of small farmers. Further inspection found that cooperative support can influence the quality control behavior of small farmers through three intermediary channels: strengthening cognition,improving willingness and enhancing ability. Accordingly,this paper puts forward appropriate countermeasures and suggestions in three aspects: strengthening the autonomous mechanism of “cognition-willingness-behavior”,jointly building the high-quality development mechanism of cooperatives and establishing the interest connection mechanism between cooperatives and smallholder farmers.