智能语音产品用户体验提升对策研究

Research on Improving User Experience of Intelligent Voice Products

为进一步优化智能语音产品使用过程中的用户体验,基于文献研究并借助唐纳德·诺曼的用户体验理论,以智能语音产品使用过程为出发点,分析当下使用智能语音产品过程中用户体验方面的问题。结合用户体验原则、智能语音产品发展形势等,提出相关的用户体验提升对策,促进智能语音产品升级,为用户提供更好的使用体验。通过对智能语音产品使用过程中的用户感知、服务场景与服务生态3个层面的研究,提出多模态智能化体系、多维协同体验与数字化服务生态等智能语音产品用户体验提升对策,可有效的改善智能语音产品的用户体验,从而提升智能语音产品的市场竞争力、用户满意度与忠诚度。

To further optimize the user experience of intelligent voice products, based on literature research and with the help of Donal. Norman ’ s user experience theory, analyze the problems of user experience in the process of using intelligent voice products. Combined with the comprehensive analysis of the user experience principle and the development situation of intelligent voice products, the relevant experience improvement measures are proposed to promote the upgrading of intelligent voice products and improve the user experience. Through the study of user perception, service scene and service ecology in the process of using intelligent voice products, this paper puts forward some countermeasures to improve the user experience of intelligent voice products, such as multi-mode intelligence system, multidimensional collaborative experience and digital service ecology, which can effectively improve the user experience of intelligent voice products, so as to enhance the market competitiveness, user satisfaction and loyalty of intelligent voice products.