基于广电网络的电视交警微信小程序开发与应用

Development and Application of Wechat Applet for TV Traffic Police Based On CATV

电视交警微信小程序作为电视交警综合服务平台的移动端应用之一,上线了简便快捷的车驾管业务功能,通过大小屏联动的学习积分框架设计,增加用户参与度,丰富平台流量转化形式,实现了“优化大屏、拓展小屏,推动线上线下融合发展”的总体目标。本文对基于广电网络的电视交警微信小程序的开发及应用进行了全面介绍,同时还总结了相关技术创新点。

As one of the mobile applications of the TV traffic police comprehensive service platform,the TV traffic police WeChat applet has launched a simple and fast vehicle driving management business function,increasing user participation and enriching the form of platform traffic conversion through the design of the learning integration framework of large and small screens,and achieving the overall goal of“optimizing large screens,expanding small screens,and promoting the integration of online and offline development”.This paper comprehensively introduces the development and application of the TV traffic police WeChat applet based on radio and television networks and also summarizes the relevant technological innovation points.