新媒体平台下大学生主流意识形态认同教育及其提质策略

Research on the Strategy of Improving the Quality of College Students’ Mainstream Ideological Identity Education under the Platform of New Media

主流意识形态认同教育是高校人才培养的有机组成部分,关乎国家的发展前途。新媒体已成为高校大学生主流意识形态认同教育前沿阵地,影响着大学生健康成长。对安徽省L市大学生进行调查,把握当前L市大学生主流意识形态认同教育现状,审视新媒体平台下大学生主流意识形态认同教育现实,提出了把握主流意识形态教育话语权,加快主流意识形态教育新媒体平台建设,培养过硬师资队伍,创新主流意识形态认同教育内容和方式,提高新媒体意识形态教育预警和监管力度等强化主流意识形态认同教育的策略。

Mainstream ideological identity education is an integral part of talent training in colleges and universities, which is related to the development of the country. New media has become the forefront of mainstream ideological identity education for college students, affecting the healthy growth of college students. The paper made the following steps: investigated the college students in L city, Anhui Province, grasped the current status of mainstream ideological identity education for college students in L city, examined the reality of mainstream ideological identity education for college students under the new media platform, and proposed to firmly grasp the discourse power of mainstream ideological education, increase the construction of new media platform for mainstream ideological form education, and cultivate a team of teachers who can adapt to high-level ideological work under the new media platform innovate the “new” content and “new” method of mainstream ideology identity education, improve the early warning and supervision of new media ideology education, and strengthen the strategy of mainstream ideology identity education.