乡村振兴背景下电商助农实施路径研究--以济宁市金乡县兴隆镇为例

Research on the Implementation Paths of E-commerce to Help Farmers in the Context of Rural Revitalization--Taking Xinglong Town of Jinxiang County,Jining City as an Example

互联网经济时代下,电子商务已成为促进经济发展、推进乡村振兴的重要力量。近年来,济宁市金乡县兴隆镇积极推进电子商务发展,并取得了显著成就。本文以兴隆镇为例,探讨了电商助农存在的问题及实施路径,为推动农村电商高质量发展、赋能乡村振兴提供借鉴及启示。

In the era of the Internet economy,e-commerce has become an important force to promote economic development and rural revitalization.In recent years,Xinglong Town,Jinxiang County,Jining City,has been actively promoting the development of e-commerce and has made remarkable achievements.Taking Xinglong Town as an example,this paper discusses the problems and implementation paths of e-commerce to help farmers,to provide references and inspiration for promoting the high-quality development of rural e-commerce and empowering rural revitalization.