老字号焕新破圈再创辉煌——“中国第一铅笔史料与实物展”举行

Revival of a Time-honored Brand by Making Breakthroughs

“中国第一铅笔史料与实物展”于2022年10月8日在上海工艺美术博物馆(上海市徐汇区汾阳路79号)正式开幕。本次展览由中国第一铅笔有限公司主办,上海工艺美术有限公司工艺美术研究所、上海市科普作家协会协办。

Crowned as “China’s No.1 Pencil”,Chung Hwa Pencil has gone through a long history of 87 years. In order to stay true to original aspiration, it holds a large-scale exhibition for the first time, which brings together carefully preserved historical materials and physical collectibles kept by Chung Hwa Pencil, many veteran employees and several famous collectors in Shanghai. This exhibition is aimed to recall glorious corporate history and move ahead the new brilliant future of this century-old brand.