乡村振兴背景下数字普惠金融对乡村发展的影响——以山东雪野为例

The Impact of Digital Inclusive Finance on Rural Development in the Context of Rural Revitalization——Take Shandong Xueye as An Example

在乡村振兴关键节点,数字普惠金融助力乡村发展成为一个热点。以山东雪野为例,通过“问卷星”线上调查问卷和对雪野镇整体实地调查,了解雪野乡村振兴现状,探究乡村振兴背景下数字普惠金融对乡村发展的影响,分析现阶段数字普惠金融对乡村发展的作用、存在的问题和发展空间,为乡村数字普惠金融的发展提供了参考。

At the key node of rural revitalization, digital inclusive finance has become a hot spot to help rural development. Taking Xueye, Shandong as an example, this paper uses the online questionnaire of “Questionnaire Star” and the overall field survey of Xueye Town to understand the current situation of rural revitalization in Xu-eye, explore the impact of digital inclusive finance on rural development under the background of rural revitaliza-tion, and analyze the current stage of digital inclusive finance. The role of beneficial finance in rural develop-ment, as well as the existing problems and development space, provide a reference for the development of rural digital inclusive finance.