摘要
随着网络游戏直播行业规模的迅速扩大,其发展特点呈现不同的形式和内容。在互联网快速发展的大背景之下,网络游戏直播行业也存在着一些乱象。这些问题影响着直播用户的互联网体验,也不利于我国直播行业的健康发展。需要采取适当措施进行治理,以促进网络游戏直播行业的规范发展。
With the rapid expansion of the online game live broadcasting industry, its development shows different forms and characteristics. However, in the context of today’s rapid development of the Internet, the online game live broadcasting industry displays different sorts of development chaos, affecting the Internet experience of live users, which is not conducive to the healthy development of the live broadcasting industry in China. Therefore, this paper mainly studies the development characteristics and existing problems of China’s current online game live broadcasting industry, and on this basis, proposes four governance strategies to promote the development of China’s online game live broadcasting, hoping to play a positive role in the standardized development of the online game live broadcasting industry.
作者
李尤
LI You(Organization and Personnel Section,Taiyuan Open University,Taiyuan 030024,China)
出处
《清远职业技术学院学报》
2023年第1期39-44,共6页
Journal of Qingyuan Polytechnic
基金
山西开放大学科研课题“双循环背景下网络直播营销中的销售劳动转型研究”(SXKDKT202114)。
关键词
网络游戏直播
发展特点
治理策略
Online game live broadcast
Development characteristics
Governance strategies
