深入本土:近10年华夏传播研究的知识图谱及学术走向

Going Local:Knowledge Map and Academic Trend of Huaxia Communication Studies between 2012 and 2022

华夏传播研究是一种面向历史和传统的、中国本土取向的传播学研究,迄今已走过近30年的发展历史。近10年来,华夏传播学的研究飞速发展,这既与十八大以来国家对“文化自信”和“中华优秀传统文化”的高度重视有关,也体现了传播学科发展的内在趋势。本文用文献计量方法对近10年来发表在新闻传播学CSSCI期刊上的417篇相关论文及其作者进行统计分析,呈现华夏传播研究近10年的学术图谱。研究发现:2012―2022年这10年,华夏传播研究的发文量呈“井喷”之势,不论是作者队伍、课题资助,还是研究的议题和理论视角都日益丰富。在研究方向上,古代政治传播是近10年来华夏传播研究的重心,主要围绕政治实践、观念、制度和媒介四个维度展开;在时间线上,“先秦”和“宋代”的传播现象相对更受到重视;在本土理论和方法探索上,传播考古学研究成为一个新的学术增长点。10年来,华夏传播研究对西方主导的传播学话语体系和叙事模式进行批判性检视和反思,在深入挖掘和阐释中国本土传播现象的同时,有意识地彰显中国视角,尝试建构传播学的中国概念体系和话语体系。

Huaxia communication research is a kind of communication research oriented to history and tradition of China,which has gone through nearly 30 years since its inception. In the last ten years,the research of Huaxia communication studies in China has developed rapidly,which is not only related to the state’s great emphasis on "cultural self-confidence" and "Chinese excellent traditional culture" since the 18th National Congress,but also reflects the internal trend of the development of communication disciplines. This article makes a statistical analysis of 417 related papers and their authors published in CSSCI journals of journalism and communication in recent ten years by bibliometrics,and presents the academic atlas of Huaxia communication research in recent ten years. It is found that in the decade between 2012 and 2022,the number of articles published in Huaxia communication research has been flourishing,and the number of authors,research grants,research topics and theoretical perspectives have become increasingly diverse. In terms of research direction,ancient political communication is the focus of communication research in China in recent ten years,mainly focusing on the four dimensions of political practice,concept,system and media.On the timeline,the communication phenomena of "Pre-Qin" and "Song" are more emphasized.On the exploration of local theories and methods,communication archaeology has become a new academic growth point. In the past ten years,Huaxia communication studies have critically examined and reflected on the discourse system and narrative mode of communication dominated by the West. While digging and explaining the local communication phenomenon in China,they have consciously demonstrated China’s perspective and tried to construct China’s conceptual system and discourse system of communication.