基于大数据分析的数字媒体课程思政教学改革及实践

Reform and Practice of Ideological and Political Teaching in Digital Media Courses Based on Big Data Analysis

大数据在国内已得到广泛运用并形成巨大影响,思政教育作为社会子系统的组成部分,也不可忽略大数据分析的价值。在数字媒体教学中,为培育德才兼备的应用型优质人才,应以大数据分析价值为入手点,剖析数字媒体课程思政教改目标,阐述数字媒体课程思政教学要素与现状,而后提出教改策略,囊括强化教师思政能力和意识,构建信息化教学平台,深化思政教育内容等,以期为各大院校数字媒体课程思政教改提供借鉴。

Big data has been widely used in China and has had a huge impact. As an integral part of social subsystems, ideological and political education cannot ignore the value of big data analysis. In digital media teaching, in order to cultivate high-quality applied talents with both ability and political integrity, we should start with the value of big data analysis, analyze the goals of ideological and political education reform in digital media courses, expound the elements and status quo of ideological and political teaching in digital media courses, and then propose teaching reforms. Strategies include strengthening teachers’ ideological and political ability and awareness, building an information-based teaching platform, and deepening the content of ideological and political education, in order to provide reference for the ideological, political and educational reform of digital media courses in colleges and universities.