传统皮革企业向跨境电商转型的模式与路径分析

Mode and Path of Traditional Leather Enterprises’Transformation to Cross-Border E-commerce

在移动互联网飞速发展的今天,跨境电商成为当下经济风口,传统企业纷纷向跨境电商转型。皮革企业是时尚快销品的材料供应商,要紧跟经济发展形势,利用好跨境电商庞大的市场和空间,把线上线下商业模式相互结合,才能够实现行业良性发展。本文根据传统皮革企业向跨境电商转变的发展状况,提出了皮革企业转型跨境电商的方法,并对转型模式与发展路径等方面因素,以及存在的一些难点问题进行分析。

Today,with the rapid development of mobile Internet,cross-border e-commerce has become the current economic tuyere.Traditional enterprises have been transforming to cross-border e-commerce.Leather enterprises are material suppliers of fashionable fast-moving goods.It is necessary to closely follow the economic development situation,make good use of the huge market and space of cross-border e-commerce,and combine online and offline business models to realize the benign development of the industry.According to the development situation of traditional leather enterprises transforming into cross-border e-commerce,the methods of transforming leather enterprises into cross-border e-commerce were put forward.The transformation mode and development path and other factors were analyzed,as well as some difficult problems.