精准思维下网络思想政治教育的概念模型及实践探索

Micro-area Network Ideological and Political Education: Conception, Model and Application

微域网络思想政治教育是在精准思维下诞生的概念,是面向特定范围内学生群体或个体的一种网络思政形态,具有小范围和高精准的特点。本文以精准思政为逻辑起点、新媒体为工具平台、大数据为方法手段,搭建起包含任务层、资源层和诊断层的三层多维的微域网络思政精准体系模型。在此基础上,对微域网络思政进行实践探索,通过画像分析、指数分析、预警分析,针对特定个体、特定特征、特定事项挖掘精准问题;通过在共性教育上精准供给教学资源、个体辅导中精准定制帮扶措施,聚焦精准目标,实现“点析”、“点拨”、“点化”,不断增强思想政治教育工作的即时性、前瞻性、有效性。

“Micro-area network ideological and political education” is a concept based on the notion of precision. It is a kind of network ideological and political education for a specific range of student groups or individuals, featuring small range and high precision. To be precise in ideological and political work, a multi-dimensional model, which includes layers of task, resource and judgement, is established, using new media and big data. Based on the model, micro-area network ideological and political education can be implemented. In the process, by drawing data portrait of individuals, analyzing index of specific states and carrying out early warning for critical items, problems are identified precisely;through precise supply of teaching resources in general education and precise assistance measures in individual counseling, aims are achieved precisely. By these methods, ideological and political work becomes more efficient, more effective and more predictive.