摘要
目前博物馆在运用哔哩哔哩进行爱国主义教育方面存在着宣讲生硬、频道混乱、互动不足与合作有限的问题。中国人民革命军事博物馆(军博)作为较早入驻哔哩哔哩的博物馆,在长达三年的摸索中做到了内容为先、细化分类、积极互动和联动传播,或许可为以上问题的解决提供思路。
In the face of new media development and multiple value conflicts,it is necessary for museums to combine short videos to spread patriotism education for youth groups.With a wide range of youth users,BiliBili is an important short video platform for museums to conduct patriotism education.At present,museums have problems of rigid propaganda,confusion of channels,lack of interaction and limited cooperation in patriotism education using BiliBili.The Military Museum of The Chinese People’s Revolution,as an early entrant to BiliBili,has achieved content first,refined classification,cooperation and interaction,and linkage dissemination in its three-year-long exploration,which may provide ideas for solving the above problems.
作者
赵桂玲
ZHAO Guilin(School of Art and Archaeology of Zhejiang University)
出处
《科学教育与博物馆》
2023年第1期76-82,共7页
Science Education and Museums
关键词
博物馆
哔哩哔哩
爱国主义教育
青年群体
中国人民革命军事博物馆
museum
BiliBili
patriotism education
youth group
the Military Museum of The Chinese People’s Revolution