数字创业背景下创业机会研究综述与未来展望

Literature Review and Future Prospects of Entrepreneurial Opportunity Research under the Background of Digital Economy

作为创业研究领域的核心构念,创业机会研究长久存在争论。在回顾创业机会研究发展脉络的基础上,总结创业机会研究的发展趋势,并结合数字创业研究的兴起,描述了情境变化对于创业机会研究的挑战。接下来,从“人与机会关系”的研究范式入手,结合“数字创业机会”和“数字创业者”两方面综述了数字创业背景下创业机会的研究进展,并对该领域未来研究方向提出展望。从机会研究出发来探讨数字创业的过程与规律,在情境化数字创业理论的同时,推动“人与机会关系”的研究范式在新形势下向前发展。

As the core construct of entrepreneurial research,entrepreneurial opportunity research has long been controversial.After reviewing evolution of entrepreneurial opportunity research,this paper describes the trend and also the challenges of the changing context with the rise of digital entrepreneurship.From the research paradigm of“the individual-opportunity nexus”,recent development of entrepreneurial opportunity research in the context of digital entrepreneurship is reviewed from aspects of“digital entrepreneurial opportunities”and“digital entrepreneurs”,and the future research directions in this field are also proposed.The probe of process and laws of digital entrepreneurship from the perspective of opportunity research will contextualize the theory of digital entrepreneurship,at the mean time advance the research paradigm of“the individual-opportunity nexus”in the new situation.