摘要
为彰显“何谓极速”,耐克有意打造兼具物理与数字化体验的交互式游乐场,展示自家创新产品。耐克奥林匹克运动会预选赛展馆又称Camp Victory,是我们为2012年美国田径选拔赛而建造的临时建筑物,选拔赛在俄勒冈州尤金市举行,为期十天,届时会接待耐克的粉丝、后备奥运运动员、媒体等不同的观众。
Nike needed an interactive playground of physical and digital experiences to showcase innovative new products and to experience“how fast is fast.”The Nike Olympic Trials Pavilions,collectively known as Camp Victory,were temporary structures we created for the ten-day 2012 United States Track and Field Trials in Eugene,Oregon to engage Nike’s diverse audience of fans,potential Olympic athletes and media.
出处
《世界建筑导报》
2023年第1期76-79,共4页
World Architecture Review
