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SEXIST.UNORIGINAL GENIUS.Hits and misses in the Chinese cellphone industry

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摘要 The most iconic photo submitted to Chinese cellphone maker OnePlus's recent contest was a girl holding both of her hands up,middle fingers extended.One hand had the One Plus logo written on it in black ink and the other hand said,"Don't be sexist!"The headline read"OnePlus asks women to participate in degrading contest to get a smartphone."The campaign was not a success.
作者 ERIK CROUCH
机构地区 不详
出处 《城市漫步(上海版、英文)》 2014年第10期14-17,共4页
关键词 SMART CAMPAIGN INDUSTRY
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