摘要
背景资料:随着对外经济交往的逐步扩大,庞大的国际市场吸引了众多企业走出国门,将产品和技术销到海外去,利用国际市场发展和壮大自己。其中,参加国际展览会是打开国外市场的最好渠道之一,通过出国参展,可以增加其他国家对中国产品和技术的认识和了解,直接促进中国与国外的经贸往来,发展与世界各国的经济、技术合作与交流。
In recent years,the willingness of Chinese companies to go to overseas exhibitions has been surging.In this issue,we invite seasoned exhibition agents to discuss how to react to crisis including logistic delays,natural disasters,political turbulences,and terrorist attacks.It is concluded that crisis awarenesses,comprehensive precaution measures,cooperation and assistance of industrial and governmental organizations are key solutions to crisis.
