摘要
2022 can be called a year of extreme misery for the cosmetics industry. A large number of cosmetics enterprises suffered from heavy losses or even went bankrupt. New prominent cosmetics brands, favorites’ own brands and famous centenary makeup magnates failed seriously in succession. In 2022, the financing in cosmetics brands also fell to a freezing point, and there were fewer than 5 cosmetics brands that obtained financing. Has the cosmetics industry really declined?
