多元数字化应用如何赋能企业出口

How can Multiple Digital Applications Enable Enterprises to Export

在新发展阶段背景下,数字化应用对释放中国经济发展潜力、提升国际竞争新优势具有重要意义。本文基于2020年两万余家中国私营企业数据,观察企业数字化应用的具体环节,探究了多元数字化应用对企业出口的作用效果及其内在机制。研究发现,多元数字化应用对企业出口决策及出口规模具有显著促进作用。其中,产品设计、供应链管理、客户管理和销售管理方面的数字化应用对企业出口有显著的推动作用,而企业内部管理和安全监控方面的数字化没有体现出贸易促进效应。异质性分析发现,融资约束改善、获取财政补贴、营商环境改善、政治关联强和高新技术企业多元数字化应用的出口效应更大。机制分析表明,多元数字化应用通过激励企业进行研发创新、提高人力资本水平以及劳动生产率推动了企业出口。本文结论为政府和企业在数字经济背景下赋能出口贸易发展提供了决策支持和经验依据。

In the context of the new development stage, digital application is of great significance to unleash China’s economic development potential and enhance its new advantages in international competition.Based on the data of more than 20000 Chinese private enterprises in 2020,this paper observes the specific links of enterprise digitalization application, and explores the effect and internal mechanism of multi-digital application on enterprise export.The results show that the application of multiple digitization can significantly improve the export decision and enlarge the export scale.Among them, the application of digitalization in product design, supply chain management, customer management and sales management has a significant role in promoting the export of enterprises, while the digitalization in internal management and security monitoring of enterprises has no trade promotion effect.Heterogeneity analysis shows that the improvement of financing constraints, fiscal subsidies, business environment, political connection and technology level have positive promoting effects on the trade effect of digitalization.Mechanism evidence shows that the application of multiple digitization can promote the development of enterprise export trade by stimulating enterprise R&D innovation, improving human capital level and labor productivity.The conclusion provides decision support and empirical basis for the government and enterprises to enable export trade development under the background of digital economy.