“三农”服务意识下电子商务概论课程思政研究

乡村振兴中新兴力量的构建关键在青年,青年有担当,乡村振兴才更有希望。作为青年人才培养阵地的高校,在电子商务概论课程中融入“三农”服务意识有助于引导青年扎根基层,促进乡村振兴,实现共同富裕。该文论述“三农”服务意识融入电商概论课程的必要性,并提出实现路径及保障措施。培养学生在电子商务专业知识和共同富裕的理想信念教育中齐头并进,体现电子商务概论课程的社会价值,实现真理与价值的统一。

The key to the construction of the emerging forces in the rural revitalization lies in the younger generations.If the young people have the responsibility,the rural revitalization is more hopeful.Colleges and universities,as the forces that train young talents,integrate the service consciousness of"agriculture,rural areas and farmers"into the course of"Introduction to E-commerce"will help to guide young people to take roots at the grass-roots level,promote rural revitalization and achieve common prosperity.This paper discusses the necessity of integrating the service consciousness of"agriculture,rural areas and farmers"into the course of"Introduction to E-commerce",and puts forward the realization path and safeguard measures,so as to train students to make progress in the education of professional knowledge of e-commerce and the ideal and belief of common prosperity,embody the social value of the course"Introduction to E-commerce",and realize the unity of truth and value.