用户参与政府开放数据价值共创动因研究

On Motivations of Users’Participation in Value Co-creation of Open Government Data

为进一步推动政府开放数据的有效利用和价值实现,本研究以SOR模型为框架,结合社会认知理论和动机理论,探究用户参与政府开放数据价值共创动因,构建研究模型并进行实证检验。研究发现:信息需求和自我价值实现是用户参与政府开放数据价值共创的主要动因;平台性能和组织支持显著影响信息需求,进而影响用户参与意愿;数据质量显著影响价值实现;自我效能显著影响信息需求和价值实现,进而间接影响用户参与意愿;组织支持也对自我效能起到正向影响作用并间接影响用户参与意愿。

In order to promote the utilization and value realization of open government data,the paper constructs the research model of users’motivations to participate in value co-creation of open government data based on SOR model,combined with social cognitive theory and motivation theory,and then do an empirical study.The research findings are as follows.Information needs and self-value realization are the main motivations of users to participate in the value co-creation of government open data.Platform performance and organizational support have significant influence on information needs,thus to affect users’participation willingness.Data quality has significant influence on self-value realization.Self-efficacy has significant influence on information needs and selfvalue realization,and then indirectly affects users’participation willingness.Organizational support also has positive effect on self-efficacy and indirectly affects users’participation willingness.