湖南省高职院校阅读推广活动的调查分析与发展策略探析——以省会长沙29所高职院校图书馆为例

Investigation Analysis and Development Strategy of Reading Promotion in Higher Vocational Colleges of Hunan Province——Taking the Libraries of 29 Higher Vocational Colleges in Changsha as an Example

通过网络调研法对省会长沙29所高职院校图书馆网站阅读推广相关联活动进行调研,对其阅读推广活动进行列表汇总,对高职院校阅读推广的发散化、拓展化、品牌化、创新创意化的特点进行分析,总结出高职院校在阅读推广中亟待解决的问题,并尝试根据分析结果提出高职院校图书馆阅读推广工作的发展设想与策略,以期为高职院校图书馆的阅读推广活动提供借鉴。

Through the method of network investigation,this paper investigates the related activities of reading promotion on the website of 29 higher vocational college libraries in Changsha.The reading promotion activities are summarized in lists,and the characteristics of divergence,expansion,brand and innovation of reading promotion in higher vocational colleges are analyzed.This paper summarizes the problems that need to be solved in the reading promotion and tries to put forward to the development ideas and strategies of the reading promotion in higher vocational colleges according to the analysis results,in order to provide reference for the reading promotion activities in higher vocational college libraries.