论文化基因对文化消费与文化产业发展的影响

On the Effects of Cultural Genes on Cultural Consumption and the Development of Cultural Industries

文化基因在最深层次影响作用于文化消费与文化产业发展。文化基因使人产生文化消费意识;文化消费带有文化基因的感染性与学习性;文化基因使文化消费“理性成瘾”;文化消费往往受到政策引导而具有制度文明的文化基因。文化基因可促使文化消费力提升而推动文化产业发展;文化基因差异决定文化消费需求结构而影响文化产业发展;文化基因的地域多元性决定文化消费差异而有利文化产业发展;文化基因变异引发文化消费变化使得文化产业转型。工业文明的普及程度与农耕文明的“顽强”程度所形成的文化基因在很多区域“直接”决定文化产业发展水平。

Cultural gene can affect the development of cultural consumption and cultural industries at the deepest level.Cultural genes make people have cultural consumption consciousness;cultural consumption is infectious and learning with cultural genes;cultural genes promote the“rational addiction”of cultural consumption;cultural consumption is often guided by policies and has the cultural gene of institutional civilization.Cultural genes can promote the improvement of cultural consumption and the development of cultural industries;their differences determine the structure of cultural consumption demand and affect the development of cultural industries;Their regional diversity determines the differences in cultural consumption and is conducive to the development of cultural industries;And their variation causes changes in cultural consumption and requires the transformation of cultural industries.The cultural gene formed by the popularity of industrial civilization and the tenacity of agricultural civilization“directly”determines the development level of cultural industries in many regions.