信息碎片化传播下大学生时间管理能力缺失与引导策略研究

Research on the Guidance Strategies of College Students Lack of Time Management Ability under the Information Fragmentation Dissemination

随着微媒体和泛文化传播的迅速发展,基于移动互联网而衍生且具有信息碎片化特征的“微”传播形式和媒介生活方式应时而生。对以大学生为代表的年轻群体来说,“短、平、快”的微信、微视频等微传播形式在一定程度上填补受众碎片时间的同时,媒介生活的变化也改变了日常生活的习惯,导致大学生大量课余时间逐渐同步碎片化。以“微时控”工作室研究调查为例,从传播学的角度关注新媒体对大学生碎片时间的影响,从思政教育角度引导大学生提高对碎片时间的认识,提高大学生对时间管理的能力,有助于在新媒体时代下引领大学生更好地学习和生活。

With the rapid development of micro media and pan-cultural communication,the“micro”communication form and media life style derived from mobile Internet should emerge in time,which has the characteristics of information fragmentation.For the young group represented by college students,wechat,micro video and other micro communication forms of“short,flat and fast”fill the audience s fragmented time to a certain extent.Meanwhile,the change of media life also changes the habits of daily life,leading to the gradual synchronization and fragmentation of college students spare time.Taking the research of“Micro Time Control”Studio as an example,it focuses on the influence of new media on college students fragmented time from the perspective of communication,guides college students to improve their understanding of fragmented time and improve their ability of time management from the perspective of ideological and political education,which is helpful to lead college students to better study and life in the era of new media.