现状·困境·出路:广东顺德工业设计公司发展探究

CURRENT SITUATION,DILEMMAS AND WAYS OUT:RESEARCH ON THE DEVELOPMENT OFINDUSTRIAL DESIGN COMPANIES IN SHUNDE,GUANGDONG PROVINCE

梳理广东顺德工业设计公司30多年的发展情况,分析其目前所处困境,以世界工业设计发展方向为指引,结合当地的产业环境和优势,顺德工业设计公司发展出路在于:其一,改变单一化的产业布局;其二,引进高层次和多元化的人才;其三,坚忍不拔的创业精神不能丢;其四,保持知识及时更新和学无止境的心态;其五,唯才是举,给足新锐设计师上升的通路和空间。

This article is the comb of the development history of industrial design companies in Shunde of Guangdong province in the past 30 years,as well as the current dilemma.In line with the direction of world industrial design and considering the local industrial environment and advantages,the development ways of the Shunde Industrial design company are:first,to change the unitary industrial distribution;second,to introduce high-level and diversified talents;third,to continually develop the indomitable entrepreneurial spirit;fourth,to maintain a mindset of lifelong learning;fifth,to provide enough career development and promotion opportunities to emerging designers.