摘要
媒体融合的深入发展,受众对信息获取方式和实效性需求,全媒体直播成为传统媒体和新媒体传播的重要手段。对广播电视直播技术现状进行分析,全媒体直播车被认为是目前较好的媒体直播工具车。以台州市黄岩区传媒集团全媒体直播车为例,全媒体直播车能够满足全媒体直播技术要求,充分发挥多维度地正确引导受众体验,发挥舆论引导的正确方向。
With the in-depth development of media integration,the audience s demand for information acquisition methods and effectiveness,all-media live broadcast has become an important means of traditional media and new media communication.After analyzing the status quo of radio and television live broadcast technology,the all-media live broadcast vehicle is a better tool vehicle for media live broadcast.Taking the all-media live broadcast car of Taizhou Huangyan District Media Group as an example,the all-media live broadcast car can meet the technical requirements of all-media live broadcast,give full play to multi-dimensionally guide the audience experience correctly,and play the correct direction of public opinion guidance.
作者
伍利平
WU Liping(Taizhou City Huangyan District Media Group,Taizhou 318020,China)
出处
《中国有线电视》
2023年第2期49-52,共4页
China Digital Cable TV
关键词
县级融媒体中心
全媒体直播车
切换系统
county-level financial media center
all-media livestreaming vehicle
switching system