数字化能力、价值共创与企业绩效:基于数据安全的调节作用

Digital Capability,Value Co-creation and Enterprise Performance:Regulating Role of Data Security

数字经济驱动企业数字化转型,同时创新商业模式和价值创造模式。企业应用数字技术构建数字化能力,提高市场适应性,增强协同创新效率。此外,数据作为数字经济时代企业核心竞争力形成的重要资源,其安全性亦会影响数字化能力与企业绩效之间的关系。本文从企业绩效视角出发,以动态能力理论和价值共创理论为基础,采用逐层回归的研究方法,对550家中小制造企业数字化进行实证分析,检验数字化能力对企业绩效的影响。研究结果表明:数字化制造能力和数字化服务能力对企业绩效具有正向影响;数据安全在数字化制造能力与企业绩效之间具有负向调节作用,在数字化服务能力与企业绩效之间具有正向调节作用;数据安全在价值共创与企业绩效之间具有正向调节作用。价值共创在数字化能力与企业绩效之间起到部分中介作用。基于上述实证结果,文章揭示了数字化能力对企业创新绩效影响及数据安全的调节效应、价值共创的中介效应等机理。

Digital economy drives the digital transformation of enterprises,while innovating business models and value creation models.Applying enterprise digital technology to build digital capability,improve market adaptability and enhance collaborative innovation efficiency.In addition,data is an important resource for the formation of enterprise’s core competitiveness in the digital economy era,and its security will also affect the relationship between digital capability and enterprise performance.From the perspective of enterprise performance,based on the theory of dynamic capability and value co-creation,an empirical analysis of digitalization of 550 small and medium-sized manufacturing enterprises with the method of layer-by-layer regression was made,and the influence of digitalization capability on enterprise performance was tested.The results show that digital manufacturing capability and digital service capability have a positive impact on enterprise performance.Data security has a negative moderating effect between digital manufacturing capability and enterprise performance,and a positive moderating effect between digital service capability and enterprise performance.Data security has a positive moderating effect between value co-creation and enterprise performance.Co-creation of value plays a partial intermediary role between digital capability and enterprise performance.Based on the above empirical results,the moderating effect of digital capability on enterprise innovation performance,data security and the mediating effect of value co-creation are revealed.