生活美学视域下乡村民宿高质量发展策略研究

Study on the High Quality Development of Rural Homestay from the Perspective of Life Aesthetics

为游客提供体验当地自然、文化与生产生活方式的乡村民宿是乡村经济发展的新动能,是推进乡村振兴的重要抓手。在人们对“美好生活”追求的奋斗目标指引下,用生活美学明晰乡村民宿的经营理念、引领乡村民宿规划设计、提升乡村民宿服务水平、驱动乡村民宿转型升级,实现乡村民宿高质量发展。

Providing rural homestay for tourists to experience local nature,culture,production and lifestyle is a new driving force for rural economic development and an important starting point for promoting rural revitalization.Under the guidance of people s pursuit of“better life”,life aesthetics can be used to clarify the management concept of rural homestays,lead the planning and design of rural homestays,improve the service level,drive the transformation and upgrading,and realize the high-quality development of rural homestays.