高校思政课应对“微”文化整合与颠覆的话语转向研究

Shift of“Micro-culture”Integration and Subversion in College Ideological and Political Courses

微文化是新时代以微媒体技术为载体的大众文化重要传播形态之一,大学生在通过微文化获得即时数字信息和丰富精神体验价值整合的同时,也遭遇着碎片化、去中心化、表象化、娱乐化、市场化等微文化引发的价值颠覆影响。高校要充分发挥思政课的育人功能,真正实现高校思政课以大学生为中心的话语转向,引导大学生坚定习近平新时代中国特色社会主义思想,坚持意识形态正确导向,在客观认识微文化的整合与反整合、理性判别微文化的颠覆与反颠覆中,成为社会主义建设者和接班人。

Micro-culture is one of the important forms of mass culture communication in the new era with micro media technology as the carrier.While college students obtain instant digital information and enrich spiritual experience value integration through microculture,they also encounter the impact of value subversion caused by micro-culture,such as fragmentation,decentralization,visualization,entertainment and marketization.In the impact of micro-culture integration and subversion,the ideological and political course in colleges and universities should firmly strengthen Xi Jinping’s new socialist ideology with China characteristics,give full play to the educational function of ideological and political courses,truly realize the discourse turn of ideological and political courses centered on college students.And it should adhere to the correct orientation of ideology,making students become qualified builders and successors of socialism in the process of objectively understanding the integration and anti-integration of micro-culture,and rationally identifying the subversion and anti-subversion of micro-culture.