“新文科”背景下地方高校商务英语人才特色化培养策略研究

Research on the Cultivation Strategy of Specialized Business English Talents in Local Universities under the Background of“New Liberal Arts”

当前的新文科建设对高校商务英语专业赋予新的历史使命,带来了新的发展机遇,也对商务英语专业复合性、应用型人才培养提出了新要求。基于地方高校在培养商务英语人才方面面临的主要问题和困境分析,提出商务英语人才特色化培养的相应策略,为地方高校商务英语专业人才培养质量的提高及特色化道路的发展提供借鉴与参考。

The current construction of“new liberal arts”has given a new mission to Business English majors in universities,bringing new development opportunities and putting forward new requirements for the cultivation of inter-disciplinary and application-oriented talents in Business English majors.This paper analyzes the main problems and dilemmas faced by local universities in cultivating Business English talents,and proposes corresponding strategies for cultivating characteristic talents,in order to provide references for local universities to improve the quality of cultivating talents in Business English majors and take the road of characteristic development.