新型冠状病毒感染疫情背景下中医药文化在“一带一路”沿线国家传播认同研究

The Study on Transmission and Identity of Traditional Chinese Medicine Culture Along the Belt and Road in the Background of COVID-19

新型冠状病毒感染疫情背景下中医药文化在“一带一路”沿线国家传播认同取得较大进展,这主要得益于“一带一路”沿线国家传统医学使用历史、中医药治疗新型冠状病毒感染疗效确切、官方传播与民间传播方式相结合,以及中医药助力构建人类卫生健康共同体等因素。根据中医药传播认同现状得出,中医药文化在“一带一路”沿线国家传播须由表及里,构建深层次认同;由点到线,由线到面,构建多领域、宽范围认同;在后疫情时代,应构建持续牢固的中医药文化认同。

Against the background of COVID-19,TCM culture has made great progress in the transmission and identity of countries along the Belt and Road.It is mainly due to the history of traditional medicine use in countries along the Belt and Road,the proven efficacy of TCM in fighting COVID-19,the communication mode combining the official and private sectors and the contribution of TCM to help build a community of health for mankind.Drawing on the experi-ence during COVID-19,a deeper,broader and more stable identity of TCM along the Belt and Road should be built,which is from the outside to the inside,from point to line,from line to surface,from COVID-19to the post-epidemic era.