智能时代的媒体与人——2022年智能传播研究综述与未来展望

Media and People in the Intelligent Era:Review of Intelligent Communication Research in 2022 and Expectation of Future Study

2022年,在智能传播的研究领域,智能媒体、算法、人机关系等仍是主要研究焦点。在智能媒体研究方面,既有对从业者面对智能挑战的认知、态度的实证研究,也有从智能媒体带来的思维和关系变革角度进行的理论思考。在算法研究方面,越来越多的研究涉及算法对内容及舆论生态的影响、用户的算法抵抗等话题,一些研究也将算法研究扩张到文化视角。在人机关系研究中,人机信任相关的问题在实证研究中得到更多体现,人机融合、人机传播等方面的研究也开始推进。未来的智能传播研究,还需要将智能传播当作一种全民实践,探究全民参与的AIGC革命及其影响,洞察智能传播背景下的日常生活,对于智能传播中的“排斥者”或“被排斥者”,也需要有更多关照。

In 2022,intelligent media,algorithms,and human-computer relationships remain the main focuses in the field of intelligent communication research.In terms of intelligent media study,there are not only empirical studies on practitioners'cognition and attitudes in face of intelligent challenges,but also theoretical exploration of thinking and relational reform brought about by intelligent media.More researchers have paid their attention on impact of algorithm on content ecology and public opinion,users'algorithm resistance and algorithm culture.In the research of human-machine relationship,empirical research related to humanmachine trust increased,research on human-machine convergence and humanmachine communication is rising.In the future,taking intelligent communication as a kind of practice for all people,researchers should further investigate the AIGC revolution with widespread involvement and its effects,as well as changes of daily life in intelligent communication circumstance.In addition,more attention should be paid to the“repudiator”or“outcast”in the intelligent era.