融媒体时代高校研究生思想政治教育提升路径探析

Analysis on the Improvement Path of Ideological and Political Education of Postgraduate Students in Colleges and Universities in the Era of Media Convergence

伴随着媒体融合的迅猛发展,高校研究生思想政治教育工作正迎来新的机遇与挑战。面对构成复杂、价值观多元化、个性特征明显的研究生群体,高校在运用信息技术立体化传播思想政治教育新理念新思路的同时也面临着思维、技术上的严峻挑战。现结合目前我国研究生思想政治教育现状,分析融媒体时代高校应如何以融媒体平台建设为契机,提升研究生思想政治教育工作的吸引力和实效性,为高校研究生思想理论教育和价值引领工作提出意见和建议。

With the tremendous integrated development of media,the ideological and political education of postgraduate students in colleges and universities has ushered in new opportunities and challenges.While facing with a complex group of postgraduate students with diverse values and obvious personality characteristics,colleges and universities are also facing severe challenges in thinking and technologyadaptation while using information technology to disseminate new ideas in ideological and political education from different dimensions.Combined with the current situation of ideological and political education of postgraduate students,this paper analyzes how colleges and universities should take the construction of the media platform as an opportunity to enhance the attractiveness and effectiveness of the ideological and political education of postgraduate students,and puts forward opinions and suggestions for the ideological theory education and value guidance of postgraduate students.