文旅融合下江西博物馆文创产品设计研究

Research on Cultural and Creative Product Design of Jiangxi Museum Under the Integration of Culture and Tourism

随着社会经济的发展和人们生活水平的提高,文创产品逐渐成为文化产业的重要组成部分,而博物馆文创产品作为文化产业的重要领域之一,已经成为许多博物馆的重要展示和推广手段。江西博物馆作为江西省级博物馆,拥有丰富多彩的文物和艺术品资源,具有很大的文创潜力。本文通过对江西博物馆文化属性的整合,探究其文创产品的设计思路及未来发展方向,旨在为江西博物馆文创产品的推广和发展提供参考。

With the development of social economy and the improvement of people's living standards,cultural and creative products have gradually become an important component of the cultural industry.As one of the important fields of the cultural industry,museum cultural and creative products have become an important display and promotion means for many museums.As a provincial museum in Jiangxi,Jiangxi Museum has rich and colorful cultural relics and art resources,with great cultural and creative potential.Through the integration of cultural attributes of Jiangxi museums,this article explores the design ideas and future development directions of their cultural and creative products,aiming to provide reference for the promotion and development of Jiangxi museums'cultural and creative products.