浅谈基于OBE教育理念的实践教学改革——以“天赋河套”农产品包装设计为例

On The Application of OBE Education Concept in Practice Teaching Reform——Take“Talent Hetao”Agricultural Product Packaging Design Practice Teaching as An Example

OBE教育理念是需求导向教育,课程开设强调以学生实际就业岗位为方向,注重就业岗位能力培养,使学生专业能力与就业岗位的要求相一致。包装设计课程是视觉传达设计专业的必修课,主要以包装设计行业岗位的实际需求为开设依据。根据OBE教育理念对包装设计就业岗位进行相关调研,发现市场上急切需要应用地方文化进行文创产品包装设计。应用地方文化对地方农产品进行包装设计,不仅能让学生迅速找到设计灵感和累积经验,还能为地方经济发展做出贡献。

The OBE education concept is demand oriented education.The curriculum focuses on the direction of students’actual employment positions,pays attention to the cultivation of employment ability,and makes students’professional ability consistent with the requirements of employment positions.The packaging design course is a required course for the visual communication design specialty,which is mainly based on the actual needs of the packaging design industry posts.According to the OBE education concept,I carried out relevant research on packaging design jobs.Through the research on packaging design jobs,the market urgently needs to apply local culture to cultural and creative packaging design products.We thought that the training should focus on traditional packaging design and apply local culture to packaging design for local agricultural products,which can not only enable students to quickly find design inspiration and experience,It can also contribute to the development of local economy.