摘要
在媒体深度融合的背景下,广播电视节目呈现着全媒体矩阵式立体传播的局面,因此对网络短视频的生产提出了更高的要求。本文以镇江广播电视台的网络短视频生产平台建设为例,讨论网络短视频生产平台建设的技术方案。
Under the background of deep media integration,radio and television programs present a situation of all-media matrix stereoscopic transmission,which puts forward higher requirements for the production of network short video.Zhenjiang Radio and Television Station is promoting the construction of the network short video production platform.This paper takes the construction of the platform as an example to discuss the technical scheme for the construction of the network short video production platform.
作者
吕国钧
Lv Guojun(Zhenjiang Radio and Television Station,Jiangsu 212000,China)
出处
《广播与电视技术》
2023年第3期41-45,共5页
Radio & TV Broadcast Engineering
关键词
短视频
内容生产
矩阵传播
媒体融合
Short video
Content production
Matrix propagation
Media convergence
