基于体验设计的学龄前儿童玩具车设计研究

RESEARCH ON THE DESIGN OF PRESCHOOL CHILDREN’S TOY CAR BASED ON EXPERIENCE DESIGN

随着“体验经济时代”的到来,越来越多的行业开始注意到体验设计带来的机遇。儿童玩具车作为一类和儿童健康成长密切联系的产品,本文旨在体验设计的理论基础上,探究学龄前儿童玩具车的设计新思路。本文通过用户分析和市场分析了解用户的认知特征,生理特征和心理特征,发现现有问题和机会点,提出了基于体验设计的设计原则,并建立了学龄前儿童的体验模型。按照概念产生,设计展开,设计深化,设计生成的顺序展开设计实践。得出文章所提出的设计策略有助于提高学龄前儿童的体验性,具有重要的实践意义和理论意义。

With the advent of"experience economy era",more and more industries begin to pay attention to the opportunities brought by experience design.Children's toy car is a kind of product closely related to children's healthy growth.This paper aims to explore the new design ideas of preschool children's toy car on the basis of experience design theory.Through user analysis and market analysis,this paper understands the cognitive,physiological and psychological characteristics of users,finds out the existing problems and opportunities,puts forward the design principles based on experience design,and establishes the experience model of preschool children.The design practice was carried out in the order of concept generation,design development,design deepening and design generation.The design strategy proposed in this paper is helpful to improve the experience of preschool children,and has important practical and theoretical significance.